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Oregon company using invisible barcodes to revolutionize recycling

The app helps processing facilities sort plastic more quickly.

Posted: Mar 2, 2020 2:18 PM

EUGENE, Ore. – A Beaverton company is trying to revolutionize plastic recycling.

Right now, when you toss plastic into your recycling bin, it ends up in a processing facility where people sort what goes where.

The company, Digimarc, has come up with an app that lets you point it anywhere at the plastic to scan an invisible barcode, and it will tell you how to recycle it.

That makes sorting much quicker in the facility. As the items move along the belt, software scans the barcodes and automatically sends the plastic to the right spot.

Walmart is already using the barcodes in some of its packaging.

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