'This is Quitting' campaign targets vaping in Douglas County

The campaign targets youths between the ages of 13 and 24 and helps ease them out of vaping.

Posted: Oct 2, 2019 6:42 PM

ROSEBURG, Ore. -- After multiple reports nationwide of severe lung illnesses linked to vaping, some local organizations are working to prevent vaping-related deaths in their communities.

The Douglas Public Health Network has partnered with Blue Zones Project Umpqua and CHI Mercy Health to bring a national campaign called “This is Quitting” to Douglas County.

The campaign targets youths between the ages of 13 and 24 and helps ease them out of vaping.

After a person texts the number on the advertisements, they will begin receiving text messages asking about their progress quitting.

The wording of the texts is based on the individual’s age, the product they use and their readiness to quit.

The person can also text the service keywords like “craving” or “stress” to indicate immediate help is needed.

“We’ve been talking about doing more for our youth in this area,” said Jessica Hand from Blue Zones Project Umpqua. “Knowing it’s a rising epidemic in our county and especially here in our county, it’s exciting to have a free program to provide to youth who need a little extra support.”

Organizers said the campaign launched in late September, so it’s too early to say how well the program is doing.

However, they said they hope to reach at least 6,000 youths by the end of the year.

Fore more information about the "This is Quitting" campaign, click here. 

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