Facebook suspends another data company

Facebook has suspended another data analytics company following allegations that it misled its users over how their p...

Posted: Apr 10, 2018 12:18 AM
Updated: Apr 10, 2018 12:18 AM

Facebook has suspended another data analytics company following allegations that it misled its users over how their personal details would be used.

The social media platform announced the action against Cubeyou on Monday.

"These are serious claims and we have suspended Cubeyou from Facebook while we investigate them," it said in a statement. "If they refuse or fail our audit, their apps will be banned from Facebook."

CNBC was first to report on Sunday that Cubeyou collected information about Facebook users through quizzes offered on an app called "You Are What You Like," but was not transparent about how the data would be shared with marketers.

Related: Facebook suspends Canadian political data firm

Cubeyou denied that it had misled Facebook users, saying they had agreed to the use of their data for both academic and business research purposes. It said the CNBC report contained "numerous errors."

"Cubeyou takes great care to collect data in compliance with all relevant privacy provisions and laws," it said in a statement.

The accusations are similar to those made against Cambridge Analytica, which Facebook says may have accessed data on as many as 87 million users.

Facebook has said that data was initially collected by a Cambridge University professor for academic purposes in line with its rules. The information was later transferred to third parties, including Cambridge Analytica, in violation of Facebook's policies.

Cambridge Analytica has disputed the number of people affected.

Related: Facebook is the worst of the Big Tech stocks

CNBC reported that Cubeyou had sold data that had been collected by researchers working with the Psychometrics Centre at Cambridge University.

The Psychometrics Centre said in a statement that it helped develop a website with Cubeyou, but has not been in contact with the company since 2015.

"Our relationship with Cubeyou was never commercial in nature and no fees or client projects were exchanged," it said. "Cubeyou merely designed the interface for a website that used our models to give anonymous users insight on their data."

"Our apps have at all times followed Facebook's developer policy and the use of data collected by them has always been in line with consent given by their users," it added.

A CNBC spokesperson said the network stands by its story.

The Cambridge Analytica scandal has led to a massive public backlash against Facebook. Critics have called for more effective regulation of the company, and its massive trove of personal data.

Oregon Coronavirus Cases

Data is updated nightly.

Cases: 74119

Reported Deaths: 905
CountyCasesDeaths
Multnomah17242236
Washington10347101
Marion9207140
Clackamas616077
Umatilla434349
Lane430942
Jackson382531
Malheur240644
Deschutes236815
Yamhill172916
Linn142423
Polk125016
Douglas93018
Klamath8724
Jefferson83411
Benton7917
Union7826
Morrow6587
Lincoln62215
Josephine5374
Wasco53019
Columbia5063
Coos4253
Hood River4011
Clatsop3600
Baker2813
Crook2296
Curry1352
Grant1341
Lake1321
Tillamook1310
Harney991
Wallowa713
Gilliam230
Sherman230
Wheeler30
Unassigned00
Eugene
Few Clouds
41° wxIcon
Hi: 50° Lo: 33°
Feels Like: 41°
Corvallis
Clear
38° wxIcon
Hi: 50° Lo: 33°
Feels Like: 32°
Roseburg
Few Clouds
43° wxIcon
Hi: 52° Lo: 35°
Feels Like: 43°
North Bend
Clear
43° wxIcon
Hi: 54° Lo: 38°
Feels Like: 43°
KEZI Radar
KEZI Temperatures
KEZI Planner

LATEST FORECAST

Community Events